Ukuthambisa Isithasiselo se-Serum sigcike inhlanganisela ehambisanayo yemvelo nesayensi, okumelwe ngophawu lwe-alchemical lwamaGreki losawoti, olumela ukuhlanzwa. Ngokuqukethwe kwemvelo okuphawulekayo, umklamo ubonisa ubuhlanzeki bomkhiqizo nokuxhumana nawo nomhlaba. Kuphefumulelwe amandla elanga nemibala ye-serum uqobo, ilogo ikhanyisa ngesiyingi esihehayo sokukhanya, esimela ilanga, ubuso, nomhlaba. Isithasiselo siveza ifilosofi yamaGreki ephelele, kuhlanganisa izakhi ezivela embewuni, ezimbalini, ezimpandeni, nasezithelweni, kudlulisa umongo woshintsho namandla okuphila.
Igama lephrojekthi : Good Life by Gina, Igama labaklami : Antonia Skaraki, Igama leklayenti : A|S Strategy, Branding & Communication.
Lo mklamo omuhle ungowokuwina umklomelo we-bronze design ekwakhiweni kwezakhiwo, ezokwakha kanye nesakhiwo. Kufanele nakanjani ubone iphothifoliyo yomklamo wabakhiqizi abathola umklomelo wobhedu ukuthola ezinye izinto eziningi ezintsha, ezintsha, zokwakha izakhiwo zokwakha nezokwakha izakhiwo.
