I-Cinema Visual Identity Iveza ithoni nendlela yesikhala ngendlela engaguquki ephakamisa ukusebenza kahle kokuxhumana komkhiqizo. Ibonisa izimpawu, umfanekiso odongeni, nama-pictograms asuka ku-wainscoting motif emele indawo ye-nostalgic neyokudala. I-Wainscoting wuhlaka olufanekisela uphawu njengenkundla eletha ukuzizwisa okujabulisayo. Ngaphezu kwalokho, i-motif iwukuhumusha kabusha kwesimanje okwenza umklamo ukwazi ukuguquguquka futhi usetshenziswe ezinhlelweni ezihlukahlukene.

Igama lephrojekthi : New 1930, Igama labaklami : Tangible Design, Igama leklayenti : LOTTE CINEMA.

Ama-Design Legends angabaklami abadume kakhulu abenza Umhlaba wethu ube indawo engcono nemiklamo yabo emihle. Thola abaklami beensumansumane nemiklamo yabo emisha yomkhiqizo, imisebenzi yobuciko bokuqala, ubuciko bokwakha, amasu wemfashini avelele namasu wokuqamba. Jabulela futhi uhlole imisebenzi yokwakha yokuqala yabaklami abawine imiklomelo, abaculi, abakhi bezakhiwo, abasunguli kanye nemikhiqizo emhlabeni jikelele. Thola ukuphefumlelwa ngemiklamo yokudala.