Idizayini Yencwadi I-87MM yibhrendi yomfashini evelele eKorea edala isiko lwansuku zonke ngomqondo nobuhlakani. Kusukela ekuqaliseni kwayo ngo-2011, yakhiwa ukuze ixoxe indaba yeminyaka eyishumi edlule kumphakathi othanda i-87MM nge-Moment by Moment, We Say No Concept But Good Sense, ibhrendi enamarekhodi eminyaka eyi-10. Lokhu kuzosebenza ekuxhumaneni kakhulu nomphakathi wentsha yaseKorea othanda i-87MM futhi onentshiseko ngayo ngendaba yabasunguli ababili kanye nendaba yebhrendi ye-87MM.
Igama lephrojekthi : 87MM Brand Story, Igama labaklami : Sunghoon Kim, Igama leklayenti : 87MM.
Lo mklamo omangalisayo uwina umklomelo womklamo wesiliva wemfashini, isembatho kanye nomncintiswano wokuklama izingubo. Kufanele nakanjani ubone iphothifoliyo yomklamo wabadwebi besiliva abawine umklomelo ukuthola ezinye izinto eziningi ezintsha, ezintsha, zemfashini zangempela nezokudala, isembatho nemisebenzi yokwakha ingubo.