Ucwaningo Lokuklama I-Perceived Design Value ingumklamo wocwaningo lwangemva kwedokthoreti mayelana nenani elengeziwe lokuklama. Ucwaningo lucacisa ukuthi inani lokuklama libonwa kanjani abasebenzisi ezizukulwaneni ezinhlanu kanye namaqembu amakilasi omnotho nezenhlalo amane. Izinkomba zenani elibonwayo ziyanconywa ukuze kulinganiswe ukwaneliseka, injabulo kanye nempilo enhle njengemiphumela yokugcina yokusetshenziswa komkhiqizo nezinsizakalo. Ucwaningo luphinde luchaze inqubo yokuklama eyisithathu kanye nethebula yokuvivinya wena uqobo lokuvuthwa kokuklama. Imiphumela emikhulu ishicilelwe encwadini ye-A5 enamakhasi angu-89. Inhloso ukusiza amabhizinisi, ohulumeni kanye nomphakathi ukuthi basebenzise ukuklama ngokuqaphela okukhulu.

Igama lephrojekthi : Perceived Design Value, Igama labaklami : Aija Freimane, Igama leklayenti : Aija Freimane.

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