Ikani Yesiphuzo I-Everyday Heroes iwuchungechunge lwemiklamo yamakani esiphuzo ekhumbulisayo edalelwe uPepsi ngokubambisana nophiko lwe-New Media lwe-People's Daily yaseChina. Lawa makani ahlonipha abasebenzi bezempilo, abasebenzi, amavolontiya kanye nabalethi bezimpahla abasebenzela imiphakathi yabo emgqeni ophambili phakathi nobhubhane lwe-COVID-19. Umklamo ngamunye uhlonipha isizukulwane esisha samaqhawe ansuku zonke futhi uveza ukubonga ngeminikelo yawo yansuku zonke. Ukupakisha kuguqula isiqukathi sesiphuzo esijwayelekile sibe umlayezo womphakathi olula wokubonga nokuhloniphana.
Igama lephrojekthi : Pepsi Chinas People Daily New Media , Igama labaklami : PepsiCo Design and Innovation, Igama leklayenti : PepsiCo Design & Innovation .
Lo mklamo oyingqayizivele ungumnqobi womklomelo wokuklanywa kweplatinamu emncintiswaneni wokuklama ukwakhiwa. Kufanele nakanjani ubone iphothifoliyo yomklami ewina umklomelo we-platinamu ukuthola eminye imisebenzi eminingi emisha, emisha, engumbhalo wokuqala neyokudala.